Demand change Jiucheng user enterprises A4 paper printed output options
Recently, industry bodies to the latest IDC statistics show that, despite the global financial crisis, but the first half of 2009 the Chinese market for more than 20ppm Laser MFP A4 sales still higher than the same period in 2008 surged 60.4%, reach 29.8 million units, while the Over the same period the Chinese market while A3 MFP sales volume increased by only 2.2% to 4.6 million units. 298,000 units vs.4.6 million units, the contrast between the huge market size means that the text printed in 2009 in the first half into the market, nearly 9 users choose to buy the A4 Laser MFP. Man A4 laser printing market, long-standing MFP A3 laminator with a struggle for the dust settles, showing A4 Laser MFP to the "one-sided" in the new situation.
The cost of printing the text is more provincial, more users choose A4
First half of 2009 A3 laminator with weak growth while the A4 Laser MFP under adverse flying high, a reflection of China's business users to office printing and copying equipment purchasing behavior changes. Facing the financial crisis under the dual challenges of growth and profitability, business users are more than ever concerned about the cost savings to be effective. In the text printing equipment procurement process, many users will no longer blindly capabilities of the device redundancy and so-called "grade", but, careful analysis of the actual text of Indian demand for the company to purchase a real fit their needs cost-effective products. Therefore, more and more enterprises begin to abandon the costly use of limited A3 laminator, turn purchase more economical and practical A4 Laser MFP.
"In order to reduce the cost of paper printing, our company in May this year, with the A4 Laser MFP replace the traditional A3 laminator. Facts have proved that substantial savings will not only text printing system procurement and operational costs, but also significantly improve office efficiency , for the company to make a contribution to address the financial crisis. "a well-known enterprises CIO told reporters.
"Wen printing system upgrade process, we printed the text according to the company needs more than 90% are the actual A4 format, bold, and very sensible to abandon the traditional selection of composite aircraft programs, instead using 15 sets of HP LaserJet M3035 and 2 Taiwan HP LaserJet 4345 A4 Laser MFP replaces the various departments within the old A3 MFP. by optimizing the selection, we have saved at least half of the printing and copying equipment procurement costs. from the transformation of the past two months after the actual operations point of view, not only reduces maintenance costs by 25%, and the printing efficiency and quality of higher employee satisfaction also will be increased. "
Enterprises from the press recent interview with IT managers perspective, Mr. Wang's view of the above is very representative. In order to cope with the challenges of the global financial crisis, more and more enterprises have been considered to be negligible for text printing system, "careful planning." To A4 Laser MFP A3 laminator to upgrade alternative text printing system to become far-sighted of the CIO were the common choice.
Responding to demand change, to accelerate distribution channels, A4
In order to adapt to the user to abandon A3 laminator in turn purchase more economical and practical A4 Laser MFP demand for change, as they deal directly with the channel providers, beginning in 2009 naturally its business focus from a comprehensive change to A3 Laminator A4 laser MFP. Many channels from the supplier in early 2009 began making determined efforts to direct resources to the A4 Laser MFP full tilt, in order to capture user needs an opportunity for transformation, in the context of the financial crisis to maintain growth momentum.
"According to IDC statistics, in 2008, A4 Laser MFP A3 market capacity is five times more complex machines; we expect 2009 A4 Laser MFP A3 market capacity will reach 10 times the composite machine above. Based on such judgments, we focus on the development of the 2009 laser A4 MFP market. We will strengthen the A4 Laser MFP sales to expand its customer base, in the face of adversity to keep the growth of corporate profits . From the first half of the actual sales situation, Hewlett-Packard A4 laser MFP market response is very good, has become the company's growth engine. "In an interview to do office equipment sales and service agent for Shanghai Digital Technology Co., good map the company's Managing Director Mr. Fan, the Fan the layout of the case expressed his A4 Laser MFP original intention and effect.
The industry believes that as users a comprehensive change to A4 Laser MFP, which will attract more providers will channel resources to the A4 Laser MFP tilt. Compared with the A3 laminator, A4 Laser MFP market space is not only big, but also after-sales maintenance and maintenance of the pressure is small, will become the channel of "money scene" business.
Insight into the market trend, HP urged A4 changes
In fact, far-sighted printing companies, has recognized the demand for printing and copying equipment to the user to the A4 Laser MFP migration trend, and to actively promote this change. Based on user needs precision grasp, Hewlett-Packard in recent years, in order to spare no effort to promote alternative A4 Laser MFP A3 complex machines, and earnestly strengthen the layout of A4 Laser MFP to intimate products and services to achieve the maximization of customer value . HP A4 Laser MFP to urge the philosophy and practice, with the latest IDC research data coincide with market trends outlined, highlighting its position as a leader in printing and imaging forward-looking and execution.
In fact, the 2008 industry analyst Gartner, have successively placed in the global management of HP Print Services Magic Quadrant (Magic Quadrant) and the MFP and printers Magic Quadrant report, "leaders" quadrant. This not only highlights the urge to A4 transformation in the enterprise-level markets, including HP's printing products and management services, including global leadership, but also evidence from one side of A4 laser MFP in the office printing market continues to consolidate the text of the mainstream .
As a substitute A4 Laser MFP A3 laminator advocate, Hewlett-Packard in the office printing market has been the layout of the text a wealth of A4 Laser MFP product line, Culture and printing solutions. HP LaserJet M2727 and M3035 and other high-end A4 Laser MFP, both the functional, or performance, are fully capable of competent alternative to A3 laminator most sectors within the enterprise needs of the daily office. Hewlett-Packard and the MPS and other customized text printing management services to maximize the user's worries exemption, allowing users to better focus on core businesses.
Throughout the text printing office market, the financial crises of the user to seek more economical and practical solution for the text printed as an opportunity, from business users to the channel operators and manufacturers to analysis from leading institutions, have been on the A4 Laser MFP alternative A3 complex machine trend to reach a consensus. Based on this, the next A4 Laser MFP A3 laminator replacement will greatly speed up the process to achieve the text of the entire office to maximize the value of Indian eco-system.
